Best Practices for Style and Grammar for eCommerce

This post builds on the content series and lays out a few simple tricks to grow your online sales with content that builds brand trust and drives traffic. Let’s begin with the steak and potatoes of online selling, also known as style and grammar.

Future Tense Avoid future tense when possible. Future tense has its [...]


The Importance of SEO

Companies will invest tens and hundreds of thousands of dollars on the development of a new website but if that website is not properly optimized for search engine crawlers to find the site then the investment will be obsolete. SEO is crucial for any online/ecommerce business as well as interactive sites because:

SEO will help [...]